Meet the Executive Team
A SHARED COMMITMENT TO PEOPLE, PURPOSE AND PROGRESS.
Kendra Riley
FOUNDER & OWNER
Strategic communicator, passionate advocate, and founder of Dawning PR.
Executive Name
EXECUTIVE TITLE
Brings a wealth of experience in strategic communications and client partnerships.
Executive Name
EXECUTIVE TITLE
Focused on creative strategy, media relations, and meaningful brand storytelling.
Kendra Riley
FOUNDER & OWNER
Strategic communicator, passionate advocate, and founder of Dawning PR.
Kendra Riley
FOUNDER & OWNER
Strategic communicator, passionate advocate, and founder of Dawning PR.
MEET OUR FOUNDER
A Founder Who Understands the Power of a Story
Kendra Riley founded Dawning PR in 2013 with a simple belief: that strategic communications can open doors, create opportunities, and drive meaningful change.
Her work is grounded in a deep understanding of people, purpose, and the power of a well-told story—helping purpose-driven organizations, leaders, and causes reach the audiences that matter most.
When Advocacy Became Personal.
Kendra's family's experience with a rare genetic disorder, metachromatic leukodystrophy (MLD), ignited a deeper mission. What began as a personal journey became a lifelong commitment to newborn screening, access to treatment, and patient advocacy.
This experience continues to shape her work today, reinforcing her belief that every story has the power to create awareness, advance research, and improve lives.
Newborn Screening
Expanding early detection to save lives.
Treatment Access
Advocating for broader access to innovative therapies.
Patient Advocacy
Amplifying patient voices to drive lasting change.
A Voice for Change
KENDRA SHARES HER PERSPECTIVE TO RAISE AWARENESS AND INSPIRE ACTION.



















